#27 Start With A Single To Get To A Home Run (What's A Value Ladder)

Feb 11, 2019

Today we’re going to teach you how starting with a single can actually turn into a home run. Some of our most successful clients have a low price point service to get their foot in the door that leads to hundreds of thousands of dollars with that customer over a lifetime. We are going to walk you through the value ladder step by step. What’s the value ladder? Don’t worry, we’ll teach you that as well.

In this episode, we talk about…

• Exploratory drain and clean technique
• Great ways to get your foot in the door with a customer
• How to build trust with a customer
• The psychology behind breaking the credit card threshold
• Purpose of the consultation fee
• Climbing the value ladder

Links to resources:

Contractor Sales Academy

For more Contractor Growth Tips visit https://fullsailmarketing.com